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Music Video & Song Review of SPC ECO’s “Push”

Push

Trick question: what do you get when you combine a multi-talented and already musically successful father with his bright daughter, who is blessed with a voice that is bound to haunt your memory? You get SPC ECO, that’s what.

SPC ECO (pronounced Space Echo) is the dynamic father-daughter duo composed of singer and lyricist Rose Berlin, a multitasker who is also studying a BA in sculpture, and her proverbial jack-of-all trades father, Dean Garcia,  who’s responsible for the bass, drums, guitars, studio engineering and production and was previously a member of the 90’s band Curve and former bassist of Eurythmics. Having produced a number of albums and EPs since 2008, Push (EP) is their latest release, which boasts the space-y, galactic title track, “Push.”

Rose BerlinFrom the first few beats of the synth and bass, “Push” is undeniably one of those songs that automatically has the ability to put you into a trance, and for all of the right reasons.  The song is beat heavy, with multiple layers of synth, bass and drum, topped off with Rose’s silky smooth, wispy, but still powerfully hypnotic vocals as the cherry on top of a multi-tiered, delicious sundae.  The song is a dynamic one that crosses genres, and maybe even avoids them all together. The first few seconds of the song’s sound is slightly reminiscent of the ‘80s (I was reminded of Rush in particular, perhaps the beginning of Subdivisions?), but upon further listening, it’s clear that the tone is seductively futuristic. The song has a dreamy, mood altering quality to it, one that has the ability to transport the listener to an enchanting otherworld.  But despite all of this, the song has a darker quality to it, with the heavy backbeats providing a shadowy, ominous undertone to the deceptively sugar-sweet overtones of Rose’s vocals along with the lighter, swirling synth.

“Push” is a provocative, slightly dark, daze inducing song that has a music video to match it.  The video starts off with a flash of colour reminiscent to the Northern Lights, giving the video an almost cosmic quality.  A close up of Rose’s face follows, her doe eyes gazing up at the camera apprehensively; nervously, giving the video a confessional vibe, as if Rose is professing to and trusting the audience with her deepest, darkest secrets.  The angle of the camera also gives the video a self- filmed quality, as if Rose herself is holding the camera up and filming this “confession.” But, is it a confession? Is it a plea? Is it a memory? The premise of the video is never made clear, but continues with a close up of her face for close to three of the four minutes and sixteen seconds of the song, allowing for the listener to fully absorb and appreciate the beats, lyrics and overall tone. The video suddenly then fades out to the trippy image of Rose walking backwards, her image drunkenly blurred; an image that most would agree makes them feel at least little bit drunk for a few seconds. More questions follow: is this clip indicative of a memory; a part of her past brought to life? Although the video’s story line may not be clear, it’s fair to say that that it is meant to evoke something in us—a memory, the great question of existence, or even what we’re going to wear tomorrow—no matter what it sparks, the fact of the matter is that the “Push” music video makes you think.

If music was meant to be transcendent, “Push,” is a song that would fall into that category. The song is musically innovative, futuristic, thought provoking, and sugar-y sweet with a dark side aching to be heard.  Let it be known that “Push,” the video and song itself, are not meant simply to entertain us, but to inspire us.

AG

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Categorised in: Artist, Reviews, Videos

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